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This is the first non-specialist introduction to the economics of the contemporary film and television business. This global industry is significant both financially and culturally, and the political economy of its trade is an extremely sensitive issue. Are cultural goods merely entertainment goods? And why does the US dominate this territory? The present volume offers a systematic, structured explanation of how the global markets for TV and film operate while also discussing the implications fo...

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Global Television and Film is the first non-specialist introduction to the economics of the contemporary film and television business. The industry is highly ...

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Item Description: OUP Oxford, 1998. Paperback. Book Condition: Good. Global Television and Film: An Introduction to the Economics of the Business This book is in good ...

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